Your biggest results come from…
…choosing what to stop doing.
Yes you read that right.
It’s not about what you start doing it’s about what you stop doing that most influences your firm’s success!
A REAL LIFE EXAMPLE…
Geppetto’s is a toy store which has clearly decided NOT to sell plastic toys, or toys with batteries. Their toys stimulate a childs imagination.
No plastic, no batteries instantly differentiates them from every other toy store including the ‘category killers’ Toys R Us. It is THE reason behind their success. What are you going to stop doing?
A REAL LIFE ACCOUNTANCY EXAMPLE…
I recently visited a firm struggling to implement a well thought out action plan. A plan of things which would improve both the through-put of accounts jobs AND increase their conversion rate of new high-value prospects. Not until the two partners decided what to stop doing did they free up enough time to do what needed to be done to improve the firm’s results.
Complex this is not. But it is the issue that holds most partners and most firms back from the success they might otherwise achieve. What are you going to stop doing?
ACTION PLEASE…
Why don’t you sit back and identify three things you could/should stop doing? Work out who else could do them and – like Sir John Harvey Jones (of ICI fame) repeatedly says:
“Only do, what only you can do”
I’m choosing to stop everything for a few weeks now (holiday!
) and wish you a remarkable summer.
Tally ho
Paul Shrimpling
Author of ‘Bamboo Marketing For Accountants’ – the route map to marketing success for accountants in practice
Creator of ‘WHAT’S POSSIBLE in your business’ – cultivating a greater flow of new clients for your accountancy firm through profitable word-of-mouth…
And let’s get LinkedIn http://www.linkedin.com/in/paulshrimpling
Read our most recent blog here www.remarkablepractice.com
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Remarkable business practice requires strong business roots. Like the grass roots of bamboo that take up to 3 years to fully establish, and then help it grow to twice the height of a house in just one season.
Remarkable Practice helps you develop strong business roots so that your firm enjoys remarkable growth too.
To discuss what it is we do and how we can help you and your firm please email theteam@remarkablepractice.com or call 01773 821689.





