Yet again a meeting with the partners of an accountancy firm prove the power of good process – in this case good meeting habits.
A meeting pack for every client and prospect meeting. A well thought out debrief sheet which gives the meeting structure and purpose. Plus it provides the internal process for recording results and actions a well as future processimprovements.
Big deal? £36,000 in additional profit (mostly) in 4 months from price increases and cross sales.
Sounds like a worthwhile process don’t you think?
What are your meeting processes and tools for ensuring you maximise price increased and/or cross sales?
Author of ‘Bamboo Marketing For Accountants’ – the route map to marketing success for accountants in practice – http://www.bamboomarketingforaccountants.com/
Creator of ‘BUSINESS BITESIZE’ – cultivating a greater flow of new clients for your accountancy firm through profitable word-of-mouth
And let’s get LinkedIn http://www.linkedin.com/in/paulshrimpling