Business Bitesize is an opportunity for you to delivery high value Business Content direct to your clients, prospects and introducers.
Here's some feedback from some happy recipients of the Business Bitesize emails and reports...
“Just so you know Clive, I have set my personal stretch goals and am now working on stretch goals for the business. Thanks for sending the stretch goals newsletter.”
“Just got back to UK and not happy with my existing accountant!
If I did (rather got someone) to do all book-keeping for VAT returns what would you roughly charge per month / annual to do my accounts and personal tax return?
Turnover is say £4-6M per annum. Please let me know if you have any further questions?”
“Superb article. With your business head on, what would you suggest I could guarantee? I have a few thoughts and this has crossed my mind before but it would be good to have a trusted third party's opinion.”
We see Business Bitesize as a very strong tool in our marketing armoury.
It's designed, it's got our logo on it, it looks like it's sort of designed in-house by us, and because of the nature of the content some of our clients think that we write it.
Because it's in an easy to read, accessible style, it's the sort of thing that they actually like to read.
One of the things that's really important to us with Business Bitesize, because we actually think that it's such a good marketing tool is that we don't want anybody else to use that in our area. It really is a differentiator, and the response that we get, well it's great, we don't want it to be diluted by having other accountants actually sending this to our professional contacts, or our clients, or our prospects. As I say we feel that the regional exclusivity is important, and we feel quite protective of it.
We feel there is nothing else out there like it.
We've looked at lots of different types of newsletters, and ways of communicating with clients, but it's something that we know actually, as well as just being a method of communication, actually delivers value to the people who read it, and because of that we find that we get a really good response to Business Bitesize.
. “Hi Tony and All,
Regarding the business bitesize recently – I thought it was well written, certainly relevant to all organisations and interesting.”
I’m ‘sort of ‘ retired these days but if I was still operating I think I could apply the principles. I might even try to apply the idea to life in general!”
Peter G Pope – (referrer)
“Tony, I am a big fan of NPS. This is good stuff.”
Bit of feedback - brilliant! Really like the Business Bitesize idea - and great advice on offer. This information should be really helpful to small businesses like myself. More examples of good questions and when to ask them might have been useful, but I'm being very picky!
I love reading these - full of good ideas that are easy to implement. Love sharing these with my clients when delivering training sessions. Have even got Student Reps thinking about what questions to ask when speaking with peer group and management in order to stimulate a productive discussion. As stated, love these bitesize editions. Good insights for me as well especially as I am in the early stages of being self-employed.
“Thanks, Paolo. Great read, makes me want to do team meetings again to try it out”
Thank you so much for that. I think I have said before there is a guilt factor when you work on your own. To actually stop work, and sit and think about the business instead of working and producing is very alien. But there is no one else here that can do this for you!!
So I have recently taken on a PR specialist on a freelance basis to help steer our brand in the Social Media world. For me Social media is a necessary evil which needs to be fed on a regular basis, which is hard when all I want to do is design and make!. Belle has made me understand this more and I spent a whole day working on this yesterday. Felt like there were so many other thinkg I should be doing instead, but I know I have to focus on Social Media to make our brand work. There is no point in having all this lovely product if no one else knows about it! We have now worked out a strategy for the next few months and hopefully this will result in the brand becoming better known and sales to reflect this.
So your Single Minded success Business Bitesize couldn’t have arrived at a more apt time! I will have a look at the 2 books that you have recommended.
Good to know you are there. Have a great day.
“Just wanted to send you a little note to say that what you have done here is brilliant (both as a smart marketing tool for you and as a ‘value give’ for your clients and prospects) and I have just downloaded all the others … Thank you.”
Like your article and especially the closing message. Meetings drive growth. You couldn't have timed it better, have sent to all the D's
"Just wanted to send you a little note to say that what you have done here is brilliant (both as a smart marketing tool for you and as a ‘value give’ for your clients and prospects) and I have just downloaded all the others… Thank you."
This really is excellent and perfectly timely advice for me!
Thank you Michael
These articles are wonderful. The advice is practical, usable and cuts straight to the essence of what really can make or break a business.
I will definitely share this with our whole team & together we will be identifying our ‘moments of truth’. Post-its here we come!!!
Getting started with Business Bitesize was really quite simple to be honest, hassle free.
We had the initial call with Kate, the kind of demo on the website, we liked it, it struck a chord with us and to be honest it's been really simple.
We get the editions, we've got the backup log access now as well so we're just kind of building it into our systemised process in terms of newsletters and looking to take it further with business meetings introducers really, so simple.
One major area that did help was the time involved in generating the kind of newsletter/marketing material, it saved a load of time in the generation, the typing, editing of a document that is an interesting read, appeals to clients but also has a bit of substance about it, so in that respect it's really helping the marketing side so much time.
Ultimately you know it's a good product, with depth to it, and it's just something that people want to read .
So really pleased.
Really good,helpful reminder of setting goals. Really like it in the bitesize format, easy to digest etc Thanks!,
"As well as being another method of communication, Business Bitesize actually delivers value to the people who read it. And because of that we find that we get a really good response from our customers and contacts"
"Just love these complimentary business insights - fab piece of
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