Do you want to distance yourself from the day-to-day grind and find a way to rise above your competition?

To achieve the kind of accountancy firm you want to be proud of, you need a goal. You need focus and direction.

And you need, not just any goal, but a clear and compelling goal that will deliver success for you and your firm – a Big Hairy Audacious Goal (BHAG). This is your ultimate goal, one that represents the end result and one about which you feel passionate!

Your Big Hairy Audacious Goal should be a clear and compelling statement of strategic intent – the specific goal you have for your firm in the timeframe which you've set out.

However, for you to achieve your BHAG, you must be driven and focused on all the smaller, regular actions required to drive you towards it.

Think of your BHAG as the ultimate domino at the end of a domino run.

What does it look like?

Clarify this 'ultimate domino' and then work out which smaller actions (smaller dominos) you need to perform regularly to knock it down.

Do one important thing every day that takes you towards the accountancy firm you’ll be proud to own and run.

Remember – success is sequential, not simultaneous. As John Bytheway, bestselling author and speaker says, “Inch by inch, life’s a cinch. Yard by yard, life’s hard.”