Book Resources
Strategic Health Question 3
WHAT DO YOU AND YOUR FIRM STAND FOR?
Business Breakthrough
REPORT & SUPPORTING TOOLS
What happens to your results when you lead your firm with purpose?
A 10 minute read to learn how a successful firm isn’t just about delivering your products or services to your clients for a profit – it’s about having a deeper meaning that connects with your clients, your employees and other stakeholders.
Online Articles & Downloads
HARVARD BUSINESS REVIEW ARTICLES
Why are we here?
If you want employees who are more engaged and productive, give them a purpose—one concretely tied to your customers and your strategy.
Sally Blount and Paul Leinwand, ‘Why are we here?’, Harvard Business Review Magazine, November–December 2019
What It Means to Work Here
If you want employees who are more engaged and productive, give them a purpose—one concretely tied to your customers and your strategy.
Tamara J. Erickson and Lynda Gratton, ‘What It Means to Work Here’, Harvard Business Review Magazine, March 2007
DELOITTE ARTICLE
Purpose is everything
How brands that lead authentically with purpose are changing the nature of business today
'Global Marketing Trends 2020’, Deloitte Insights, P6-13, 2019
MCKINSEY ARTICLE
More than a mission statement: How the 5Ps embed purpose to deliver value
A new framework highlights a detailed approach to embedding purpose throughout your organization.
Sebastian Leape,Jinchen Zou, Olivia Loadwick, Robin Nuttall, Matt Stone and Bruce Simpson ‘McKinsey Quarterly', November 5, 2020
PWC ARTICLE
PwC Purpose Survey reveals public expectations of business on skills, race, climate, and other social issues
Developing employees’ skills, protecting the climate, and tackling racism are among the actions that individuals want from organisations, according to the PwC Purpose Survey.
PwC press release, 2020
Book References
SUGGESTED READING
The Trusted Advisor
The key to professional success, the authors argue, is the ability to earn the trust and confidence of clients.
by Maister, Green, Galford ‘
SUGGESTED READING
Firms of Endearment
How World-Class Companies Profit from Passion and Purpose
by Rajendra Sisodia (Author), David Wolfe (Author), Jagdish Sheth (Author)
by Rajendra Sisodia, David Wolfe , Jagdish Sheth
Diagnostic Tool
strategic Health Diagnostic
Work on your firm’s strategic health and you can secure your firm’s future and help your firm flourish too.
How does your firm stack up?
Take the strategic health assessment today and you’ll see where purpose fits in and how it contributes to your strategy health score plus suggestions, insights and ideas about how to improve your firm’s strategic health.