Asking the best questions, in the best way and at the best time has huge potential for changing the results you achieve for your accountancy firm.

Rudyard Kipling is probably best known for writing the Jungle Book, however his understanding of the English Language is never better demonstrated than in his little-known poem ‘The Elephant’s Child’.

This poem’s first verse outlines a powerful set of questions:

I keep six honest serving men
(They taught me all I knew);
Their names are What and Why and When
And How and Where and Who.

Whenever in doubt about which questions to ask in your firm – just dip into these open-ended questions.

Kipling’s six honest serving men are the key to controlling conversations with your clients and colleagues, they’ll help you influence the direction you want the conversation to go and to achieve results you seek.

Click here to learn that great questions, starting with these six honest serving men will give you control of any client conversation.