You work hard in your firm and want to build it's profits and capital value. Over time you also want to make it less reliant on you, and there will be a time when you will want to exit. Even if you're not thinking about it right now - there's huge piece of mind that comes with being 'exit ready' at any time.
We use the phrase a lot 'begin with the end in mind' - if you do this you shift your mindset to always having your firm 'sale ready' even if you are not ready to sell now.
This means considering:
How do you achieve freedom from your accountancy firm? You started it, you are invested in it and a lot of blood, sweat and tears have gone into making it the success it is today. You have managed to steer it through the toughest of times.
Read MoreWhen it comes to securing existing or future business with your clients, the questions you ask are fundamental to your success. When you use a proven framework and ask your clients ‘happy’ and ‘sad’ questions, you sell more and and build value for your accountancy firm. Both types are needed, and you can learn how to
Read MoreWe must all know about Premier Inn and their ‘good night’s sleep’ guarantee? You might have seen Lenny Henry on the Premier Inn TV adverts promoting a good night’s sleep. At the end of the advert, to show you they are absolutely serious about you having a good night’s sleep, they make this bold guarantee: ‘We’re so confident
Read MoreAs a partner or senior manager, you believe in your accountancy firm and you believe in your firm’s products and services. However, this is all in vain if your customers don’t have the same belief! Your customers are not going to part with their hard-earned money if they don’t think you are credible. And the larger the purchase
Read MoreWhen you watch a movie, you can almost believe anything on-screen, because it’s not real life, it’s fantasy. The skills of the characters in the movie, ‘The Incredibles’ for example – we know that people cannot lift cars, move faster than a speeding bullet and make themselves invisible, but we suspend belief and sit back and
Read MoreOur 4-page report on ‘proof’ has been written for business owners who want more sales. It is aimed squarely at accountancy firms as well. Here’s why this report is relevant to accountancy firms. I’m always surprised about how little accountancy firms use proof to build their credibility and trustworthiness with prospects and introducers. Let’s be more accurate here… Some
Read More