There is no doubt that a compelling guarantee will give your firm a competitive advantage.Think of it like this:Two identical products, two identical services, two online book stores,
- Home
- |
- Tag: Guarantee Success
Make a compelling guarantee front and centre of your accountancy firm
We must all know about Premier Inn and their ‘good night’s sleep’ guarantee?You might have seen Lenny Henry on the Premier Inn TV adverts promoting a good night’s
Guarantee what matters most to your accountancy firm’s clients
What sort of guarantees are enough to compel prospective clients to buy from you and not your competition?If your guarantee does not tap into the most pressing concerns
Accountants already know the power of guarantees, don’t they?
The power of proof is as relevant to accountants as it is to their business owner clients.In short…If prospective clients doubt your firm and your abilities, they are