It can often feel like a particularly growly challenge to work out how to successfully promote and market your accountancy firm. So it pays, don't you think, to listen in to a marketing expert. In this podcast, you'll hear from Zoe Paradine, Head of Marketing in the UK for UHY Hacker Young. Zoe shares her experience of 20 years of marketing for her own firm and, more importantly, her insights on what's key to successful marketing.
Zoe discusses the need to “make time” – carving out time each week, without fail, to successfully market your firm. She also signposts how to spend that time – building and nurturing lists and building content.
If you are up for learning ways to successfully market your accountancy firm, I think you'll find this podcast exceptionally valuable.
Please go to humanisethenumbers.online or your favourite podcast platform, including Apple and Spotify, to access the podcast. I hope you enjoy this discussion with Zoe as much as I did.
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